I am an underbuyer. When in doubt, it’s easier for me to decide that I don’t really need the whatever-I’m-considering. I’m more likely to feel bad about buying something that I then don’t use, than to feel bad about not buying something that I could have used.

Whenever I have to buy something expensive, I have to overcome a slight internal resistance – even though I know that we need it, and that we can afford it, and that it’s not worth buying a cheaper alternative, because you get what you pay for (most of the time).

Spending money is a little bit easier when it feels like a long-term investment, like a bicycle, or winter boots, or a computer. Even then, though, it takes a bit of an effort. The hardest for me is to buy things that seem frivolous, that I like but don’t really need. One winter scarf is perfectly enough, so even if I see another really pretty one, it’s unlikely that I will buy it.

Or fruit. There is a part of my brain that insists on telling me that apples for 19.90 SEK/kg are perfectly good fruit, though slightly boring, and there is no need to splurge on grapes for 49.90.

Lately, though, I have begun to train myself to ignore that part of the brain. If there’s one thing in my everyday life that I really enjoy, it is simple, fresh, good-quality food. Often when I look back at my day and think about the highlights, it’s the freshly baked bread, or the cereal with fresh strawberries, that comes to mind.

And it’s not like we cannot afford it. For various reasons, we do not spend money on a car, or eating out, or alcohol and cigarettes, or movies and such. We run a not insignificant surplus every month.

So now, when I feel like eating the season’s first Swedish strawberries, 60% more expensive than the Belgian ones, I just do it. (I’ve nothing against Belgians, but their strawberries are a poor substitute for the real thing.) When the veggie stand down at SpĂ„nga Square has in-season Pakistani mangoes at exorbitant prices, I barely hesitate. (They keep a few of them in a small box right next to the cashier, with a hand-written sign describing them as “the best fruit in the world”.)